From Potential to Profit: AI’s Impact on Presales Lead Qualification
In today’s fast-paced business world, the art of PreSales is becoming increasingly sophisticated as AI has taken the centre stage for…
The AI PreSales Revolution: Embracing Change Without Losing Our Human Touch
Have you ever wondered what it would be like if your presales demo could anticipate every question your prospect might have—even before they…
OpenAI Operator: The Beginning of AI Autonomy
OpenAI has recently announced the release of “Operator,” an advanced AI agent in January 2025. Designed to transform productivity, Operator…
AI Agents in Marketing: Unlocking a New Era of Content Creation
In the ever-evolving world of marketing, we’re constantly looking for ways to do more with less—less time, fewer resources, and less stress.…
Choice Architecture Explained
H Have you just come across this term for the first time? You’re not alone—I was in the same situation just two months ago! I came…
3 Ways Presales Can Enable Sales In A Services Org
In the fast-paced world of sales, presales professionals are the hidden force that ensures success. As the knowledge keepers, it’s our job to…
Certifications for PreSales(Proposal Management) Professionals
Have you ever considered obtaining certifications to validate your expertise in Presales? Look no further.
Evolving PreSales: The AI Impact
As we stand on the brink of a new era in technology, the role of generative AI in transforming software PreSales is undeniably significant.…
Presales Perspectives: A Comparative Dive into Service and Product Dynamics
Discover the crucial differences between presales in service and product companies. Learn how focus, customer engagement, technical depth,…
Ultimate Guide to PreSales Resources
Having spent a considerable amount of time in PreSales, I’ve observed that genuinely authentic PreSales content/resources are scarce. By…